What Are SERP Features? Types & How to Optimize for Them

What Are SERP Features? Types & How to Optimize for Them

What Are SERP Features? SERP features are distinct search results that stand out from traditional organic (unpaid) search results (the blue links) that aim to improve the user experience by providing quick answers and additional information directly on results pages. And they can take several forms.  Like this featured snippet: Some other common Google SERP … Read more

Augmentation: Yelp Sues Google For SERP Features – Justified?

Augmentation: Yelp Sues Google For SERP Features – Justified?

Yelp filed an antitrust lawsuit against Google for stifling competition and keeping searchers in its walled garden. Almost a month after Google was declared to be a monopoly, Yelp brings forward legal complaints for using SERP features to keep traffic on its site and illegally scraping and using Yelp’s content. In a CEO statement, Yelp … Read more

Top 5 SERP API Services — Serpstat Blog

Top 5 SERP API Services — Serpstat Blog

If you’re looking for the optimal SERP API for your needs, you’ve probably already noticed that each has specific peculiarities. To find the right solution, you should analyze these nuances to determine what best suits your requirements. In today’s article, I will try to simplify this task and save you time. How? I will do … Read more

The Sites Dominating Google’s Top Stories SERP Feature in 2024 – Detailed.com

The Sites Dominating Google’s Top Stories SERP Feature in 2024 – Detailed.com

In an analysis of ~45 million keywords in which Google displayed their Top Stories SERP feature, the 1,000 most prominent domains accounted for 97.3% of all listings. That’s just one of many insights I aim to share, as Detailed teamed up with News SEO platform NewzDash to analyse their exclusive research. With this report I … Read more

11 Best SERP Monitoring Tools for 2024

11 Best SERP Monitoring Tools for 2024

Keeping track of your keyword rankings in search engine results pages (SERPs) is easy when you’re only targeting a handful of keywords. But if your SEO strategy involves targeting hundreds of keywords, you’ll need a dedicated SERP monitoring tool. In this guide, we go over our top picks for SERP monitoring tools in 2024. SERP … Read more

SERP Analysis Tools & How to Use Them

SERP Analysis Tools & How to Use Them

Need some help with your website’s organic traffic? Maybe you were hit by a Google update, maybe your competitors are just outperforming you. Either way–you need some help finding out what to do next.  Studying the search engine results page (SERP) can tell you: How well your site is currently ranking (if it is at … Read more

SERP Volatility: Why Your Rankings Are in Flux

SERP Volatility: Why Your Rankings Are in Flux

Search traffic isn’t just a metric — it’s a business model. Companies like HubSpot, Nerdwallet, and Zapier have built multimillion dollar empires on it.  I’ve personally witnessed a gaming brand use search share of voice data to justify a $60M acquisition and market expansion. The bottom line is: search rankings and revenue are intrinsically linked. That’s … Read more

SERP Tracking With Free Tools: A Beginner’s Toolkit

SERP Tracking With Free Tools: A Beginner’s Toolkit

Looking for a more reliable way to check the SERPs without spending a dime? Each of these free tools allows you to check rankings in different locations, without “contaminating” the results with Google’s personalization algorithm. Here’s the first one. The SERP Checker lets you check the top 10 pages for any keyword in 243 countries in … Read more

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