To better understand how products appear in Search Engine Results Page (SERP) features, Semrush collected 7,000 SERPs for product-oriented searches to uncover what features are more prominent. SERP Features on Mobile and Desktop Semrush examined five product-related features and how they appeared on desktop and mobile—Popular Products, Product Filter, Refine, Buying Guide, and Related Products. … Read more
If you’re looking for a reason to continue optimizing your website for search engines, this is it. BrightEdge recently shared a survey showing that 85% of titles in the top 5 positions in Google results contain keywords. While this should not come as a surprise, it’s a good reminder to keep search engine optimization (SEO) … Read more
Mitul Gandhi As a longtime data-driven serial entrepreneur, information architect and SEO veteran, Mitul has developed a blend of vast technical expertise and intense marketing insight. His variety of experience, gained in positions in in-house SEO, search marketing, and software development, affords him the ability to efficiently assess how to use software tools to meet … Read more
Search results are not chat results. In search, the input is a query. The output is what we have called a SERP, or search engine results page. A SERP is full of answers – links to websites, text, images and videos. SERP has been used in search marketing for more than two decades. In chat, … Read more
March 24, 2015 | Posted by Shiri Berzack The Rank Risk Index has been red *** for nearly a week, and with no word yet from Google, we are wondering what is causing such strong SERP fluctuations. Over the past month, Google has announced changes they are planning to make to their algorithm … Read more
As a digital media and SEO company, we not only work for local clients but also clients based outside of our area both nationally and internationally. So often you need to check local SERPS from a diffeernt location to waht you client would be seeing. Google’s core aim is to deliver relevant results to its … Read more
An issue is causing too many ads to show at the top of Google’s search results. The issue. The search engine is showing five sponsored posts at the top of SERPs, when there should only be four, for some queries. For example: SERPs error. Marketers raised the ads display issue on X (the platform previously … Read more
There’s a major shift underway in search engine results pages (SERPs), with generative AI being used by both Google and Microsoft to offer searchers a new way to find the information they need. Ads are already running on Bing’s generative SERPs. At the latest Google Marketing Live event, Google gave us a glimpse into what … Read more
April 18, 2016 | Posted by Shay Harel Recently, our SERP Features tool picked up the appearance of Featured Snippets in additional European countries. Today, this very same tool has indicated that Google has continued the feature’s global expansion by hitting the Spanish speaking market. Currently, Peru is the only Spanish speaking country … Read more
May 23, 2016 | Posted by Shay Harel Google has recently been breaking out of the box with all of its tests to the layout of the SERP. First we saw tests to the color of Ad tags, then we saw the color of titles within organic results disappear, and just last week … Read more
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