As of 2023, there are more than 180k SEO service providers in the US itself. With so many options to choose from, finding the best fit for your business can be daunting. In this guide, we’ve put together a list of the 12 best SEO services in 2024. They all have proven track records and … Read more
As an agency, consultant or in-house provider, delivering quality is a top priority. But what exactly defines a “quality” SEO service? Is it solely about achieving results? Or are there other important factors to consider? This checklist outlines key elements to assess and improve the quality of your SEO services. Does price impact your service … Read more
Google issued a reminder that it will be discontinuing all Universal Analytics (UA) services and APIs on July 1. With Google Analytics 4 (GA4) properties fully replacing UA, access to UA properties through the Google Analytics front-end and APIs will no longer be available starting in July. If you haven’t fully migrated to GA4 properties, … Read more
Google Business Profiles now shows services with bookable buttons. I know Google had booking buttons on local panels since 2017 and we covered it numerous times since then but now they are on the Google Business Profiles services section. This was spotted by Claudia Tomina who posted this example on X: Claudia wrote, “Bookable services … Read more
Google may be updating its verification process for Local Services Ads. The tech giant reportedly begun informing advertisers in specific sectors, like law services, about the update on March 4. However, there are additional reports suggesting that a broader verification process update is in the works to address spam issues within the Local Services Ads … Read more
The SEO business relies heavily on continuous development. However, the market is already quite saturated, so you won’t be able to expand your customer base endlessly — it’s too expensive, complicated, and risky. If external development sources are unavailable, it’s time to look inward and offer something more to your existing customers. Today, we will … Read more
Google is investigating a Local Services Ads bug that’s causing businesses to appear in search results for their competitors’ names. The issue comes just weeks after the platform started piloting branded Local Service Ads (LSA) called Direct Business Search. This new ad type allows brands to show up in search results when someone directly searches … Read more
Late last week, Google began to roll out those branded Local Service Ads, but it surprised many businesses without a way to opt out of the feature. I am told that Google will provide a way to opt out and will send more details to advertisers this week. In fact, some already started to see … Read more
Content lies at the heart of almost every digital marketing strategy. You need to consistently produce high-quality content that attracts, engages, educates, and guides your readers to take the desired action. Like booking a demo or scheduling a call. To help you achieve your content marketing goals, we’ve put together a list of the 10 … Read more
Amazon generated $14.65 billion from its advertising services in the final quarter of 2023. The figure marks a 26.8% increase from the same period in 2022 – a result better than forecasts predicted by Wall Street. Why we care. Amazon’s outstanding performance helps to cement the digital advertising industry’s recovery from a challenging start to 2023. … Read more
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