From fireside chats to expert-led sessions featuring digital leaders who are blazing a trail in the world of omnichannel marketing, this year’s Emarsys Omnichannel and AI Masterclass is packed full of insights that will leave you buzzing with new ideas. In this article, we’re going to take a look at three key sessions from the … Read more
Microsoft is rolling out allowing “unauthenticated” access to Bing Chat. This means, if you are using Microsoft Edge and you are not signed into your Microsoft account, you may be able to try out Bing, in a limited way. Michael Schechter, Vice President, Growth and Distribution at Microsoft and Bing, wrote on Twitter, “As some … Read more
Google has begun recording sessions for the big Google I/O event that kicks off on May 10th. Here is a photo from the Firebase team showing off the recording studio and here is another shot from Paige Bailey from the Google Bard team doing a different pre-recorded video for Google I/O. Firebase posted on Twitter, … Read more
What Are Sessions in Google Analytics? A session in Google Analytics (GA) is a period of time in which a user interacts with your website. When a user first lands on your website, they start a session. GA records the actions they take during this visit (called “hits”) as part of that session. When the … Read more
I was just asked on Twitter if there was an easy way to compare Google organic traffic hourly like you can in Universal Analytics. That’s a great question, and that’s a super useful report to have as major algorithm updates roll out. You can typically start to see the separation over time as the update … Read more
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