August Brings Significant Changes in AI Overviews Rollout and Behavior

August Brings Significant Changes in AI Overviews Rollout and Behavior

August was a busy month for Google AI Overviews (AIOs), bringing significant changes in how AI-generated results are rolled out for searches across different industries and user types. From variations between logged-in and non-logged-in users to shifts in rank overlap and product viewer trends, we observed fascinating new developments that indicate Google is continuing to … Read more

Google Ads is investigating problem affecting a ‘significant subset of users’

Google Ads is investigating problem affecting a ‘significant subset of users’

Google Ads has confirmed it is experiencing a technical issue impacting a “significant subset of users.” The problem is specifically affecting spending controls and the delivery of active campaigns on the platform. A Google spokesperson has confirmed that the matter is being investigated and is hoping to provide an update detailing when the issue will … Read more

Most Significant Google Update of 2014

Most Significant Google Update of 2014

August 13, 2014   |   Posted by Shiri Berzack Possibly the most significant update of 2014 has hit Google! Our Rank Risk Index has been showing fluctuations since August 8th and today a major spike is clear.  We have been following closely: RT @RankIndex : What’s brewing? http://t.co/Ef6EzVfIKc — Rank Ranger (@RankRanger) … Read more

Bing Chat Gets Significant Performance Improvements

Bing Chat Gets Significant Performance Improvements

Microsoft’s Bing CEO, Mikhail Parakhin, said that Bing Chat has received “significant performance improvements” last week, making Bing Chat more responsive and faster. Bing also reworked voice SDK in the iOS and Android Bing apps to make it “more reliable and lower latency.” Mikhail Parakhin said in a post on Twitter, “significant performance improvements were … Read more

Google Ads Can See A Significant Performance Impact By Not Migrating To GA4

Google Ads Can See A Significant Performance Impact By Not Migrating To GA4

As we approach the Google Analytics 4 migration deadline, Google Ads Liaison, Ginny Marvin reminds advertisers that some “advertisers could see a significant performance impact” in their ad campaigns if they do not migrate. Ginny wrote this on Twitter, first talking about the Google Analytics 4 deadline, saying “the GA4 deadline is fast approaching. Universal … Read more

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