What Is Fresh Content? Fresh content in SEO refers to recent content (blog posts, videos, etc.). And that newness becomes important when the content is relevant to timely search queries like those about breaking news. But fresh content that addresses a timely query doesn’t have to be a newly published piece. It can also be … Read more
It seems that Google made a change, intentionally or unintentionally, to the site command within Google Image Search. When you do a basic site command, without appending keywords to the query, then Google will return no image results. Here is a screenshot: I spotted this via Kunjal Chawhan on X over the weekend and pined … Read more
A negative SEO question came up in the last Google SEO office hours on the topic of sending “bad actor” fake traffic to a site, to make the destination site look more questionable in Google’s eyes. Martin Splitt from Google said that sending such traffic to a site would not negatively impact the destination site. … Read more
Shopify has become a leading platform in the ecommerce world, with over a million businesses using it to reach their customers. Notable brands like Netflix Merch Shop, Gymshark, and Kylie Cosmetics have successfully utilized Shopify to streamline their operations and boost online sales. This success has made Shopify an attractive option for new sellers looking … Read more
Google’s Martin Splitt answered a question about malicious bots that impact site performance, offering suggestions every SEO and site owner should know and put into action. Malicious Bots Are An SEO Problem Many SEOs who do site audits commonly overlook security and bot traffic as part of their audits because it’s not widely understood by … Read more
Martin Splitt from Google said on the latest SEO office hours that having lots of nofollow or noindex tags or attributes on your site does not signal to Google that you have quality issues with your site or many low quality pages. The question was, “Can using a lot of nofollow or noindex tags signal … Read more
As an entrepreneur, you want your website to get the attention it deserves. Effective site traffic measurement is crucial to meet this goal. But few business owners understand how to measure site traffic effectively. It’s not just counting the number of visitors; it’s about gaining actionable insights to turn visitors into loyal customers. Mastering Web … Read more
How do you know if your website is doing as well as your competitors in search results? Join us on August 14 for a webinar that will reveal the latest organic search traffic benchmarks, trends, and insights for 2024. This session, brought to you by Conductor, is designed to help you fine-tune your SEO and … Read more
Patches lets you fix simple issues on your website with one click, right in Site Audit. We handle all the backend stuff so you can focus on the big picture. What are Patches? Patches are fixes for your website that you can create and make directly in Site Audit issue reports. Did your pages get … Read more
Google began enforcing its site reputation abuse spam policy on May 7, 2024 after announcing the policy two months earlier (when the March 2024 core update rolled out). At that time, we didn’t know if enforcement would be handled via manual actions, an algorithm update, or a combination of both. It ended up being just … Read more
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