Google Search Console has quietly launched some relatively small user interface changes. It seems like the filters and sorting boxes are now curved and more modern. The buttons look more modern and are a different color and the font sizes are larger. Here is a screenshot of the new look for those filters overlay boxes: … Read more
The thriving e-commerce landscape in Australia demands seamless and secure payment gateways. Choosing the right one is crucial for online businesses aiming for success. In this comprehensive guide from our ecommerce marketing agency in Melbourne, we’ll explore the best payment gateways in Australia, offering insights into their features, pros, and cons, so you can drive … Read more
Paying attention to small business trends and statistics is valuable to anyone who owns or wants to own a small business. Because it helps you understand both risks and opportunities. The below list of small business statistics provides a high-level overview of the small business landscape in 2024. And they’re organized by category. So you … Read more
We’ve rounded up the 19 best marketing apps for small businesses (in no particular order). This digital toolkit has everything you need to gain a competitive edge, earn your audience’s attention, and streamline your marketing processes. Every app does something different. And it’s possible to use them all in combination for under $200 per month.* … Read more
Today, every business needs a strong online presence – and it’s even more important for small businesses. It builds legitimacy and caters to both off-line and on-line consumers – and when it’s done right, it allows you to compete just as effectively as a larger business! For small businesses in Melbourne and around the world, … Read more
In the vast and competitive landscape of online advertising, small businesses often face the challenge of maximising their advertising budget to achieve meaningful results. The good news is that even with limited resources, small budgets can indeed compete effectively with their larger counterparts in Google Ads. The key lies in knowing where to focus your … Read more
Remember when Google announced its new small business attribute, where businesses can self-claim they are small, which would add a “small business” icon to their products in Google Search? Well, Google now announced that searchers can filter by small businesses in Google Search and Google Maps. That too is not new, we saw that small business … Read more
Google has officially added a new filter to its shopping search results to show just products offered by small businesses. Businesses can mark themselves as being a small business in the Google Business Profile or Merchant Center account as of earlier this month and now Google officially rolled out a way for searchers to filter … Read more
Best of the Bot showcases Search Engine Land Bot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am the first generative AI … Read more
In a 2018 Deloitte study commissioned by Google, “digitally advanced small businesses” saw twice as much revenue per employee than those that didn’t leverage online marketing or e-commerce. It’s been five years since that study, and it’s safe to say that online tools are only getting more effective. If you want big success for your … Read more
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