Here’s a not-so-little secret: over 84% of surveyed marketers recognize the power of influencer campaigns. However, it’s not celebrity endorsements stealing the show anymore. It’s the micro influencers—those smaller, more relatable voices—who are truly capturing the spotlight and driving deeper audience engagement. With the right partnerships, micro influencers can increase a brand’s awareness and even … Read more
Google is testing a larger font size for the main search result title link, followed by smaller fonts for that same snippet’s sitelinks. This was spotted a few days ago by both Umair Khan on X and Lily Ray on X. Google often tests font sizes for its search results, they have done this for … Read more
Nilay Patel, Editor-In-Chief of The Verge, interviewed Sundar Pichai, CEO of Google, at Google I/O, and the 40-minute interview released yesterday dug into a lot of the concerns we have been covering here. This includes how AI Overviews may kill the web, how smaller/independent publishers are dying, and if we can get data in Search … Read more
YouTube has confirmed that it is trialling a redesigned, smaller ‘Skip Ads’ button. The CTA button’s new look features: Smaller text A background with reduced opacity A curved border No capital letters in the word ‘Ads’ Here is a preview of the new button: In comparison to the older version: What has YouTube said? A … Read more
Mikhail Parakhin, the current CEO of Bing at Microsoft and former CTO at Yandex said that Google Bard uses a “much smaller model” than Bing Chat. This came after someone complimented Bard for its speed over Bing Chat. Mikhail Parakhin wrote on Twitter, “They [Google Bard] have a much smaller model.” One user said that … Read more
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