Getting a featured snippet is basically hitting the SEO goldmine, resulting in increased clicks, traffic, and potentially, increased business. The good news here is you don’t have to work that hard to get more featured snippets of your website. Interested? You should be. Backed by the years I put into writing and SEO, I’ve put … Read more
August 15, 2017 | Posted by Rank Ranger Though it goes without saying, scoring a Featured Snippet can put you at a significant advantage. With zero ranking superiority being so significant, tracking your Featured Snippet progress, especially as compared to the competition, becomes a central priority of any sound SEO strategy. To facilitate … Read more
January 24, 2019 | Posted by Mordy Oberstein Scoring Featured Snippets is just one of those SEO topics that has become almost mythological. Getting your URL into a zero position box is the win of all wins. But while we’re all talking about winning, Google is shifting URLs in and out of Featured Snippets much … Read more
February 21, 2019 | Posted by Mordy Oberstein To what extent do URLs share a Featured Snippet? What happens when Google uses more than one URL inside a Featured Snippet? Is there one URL that dominates the zero position box? What happens when Google oscillates between more than two URLs – how much visibility does … Read more
February 5, 2020 | Posted by Shay Harel What the heck just happened? It seems like everything and everything that was once the Google SERP has been turned on its head in what has been a downpour of serious changes to the results page! Featured Snippet URLs have been pulled from the organic … Read more
March 4, 2020 | Posted by Shay Harel Havoc. That’s how I would describe the February SERP, particularly the unconfirmed update that hit mid-month. With reversal upon reversal, the rankings resembled the sort of discombobulated u-turn a 16-year-old would make on their way to failing their driver’s test for the umpteenth time. Throw … Read more
Google has launched the “about this image” feature at Google I/O, it is similar to when Google launched the “about this result” two years ago. This is rolling out in the US/English results in the coming weeks and will show you when the image and similar images were first indexed by Google, where the image … Read more
We have seen the Google Explore feature many times, but here is a similar explore feature but as a sub-feature of a single search result snippet. Google is testing showing a scrollable snippet that is more visual and interactive. This was spotted by Scott Salter who shared a video of it in action on Twitter, … Read more
June 2, 2021 | Posted by Darrell Mordecai When looking for an opportunity to win a Featured Snippet, should you swim upstream like a salmon, or should you just go with the flow? Well, I’m always a fan of the second option. I **** it when I get a push from the outside. … Read more
On January 22, Google announced it was no longer allowing instances of “double-dipping” in the SERPs, which had allowed webpages that appeared in featured snippets to have additional listings on the first page of Google. To many SEOs, the perceived value of featured snippets had diminished significantly overnight with the reduced amount of real estate available in … Read more
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