How To Uncover Your Expertise To Become A Journalist’s Source

How To Uncover Your Expertise To Become A Journalist’s Source

A company can generate influential media exposure by turning internal expertise into media sources. I challenge you to use brand scoring, like count, content shares, or other vanity metrics when pitching a journalist or editor to become an expert source. The best-case scenario is that you don’t get a response. But if the media contact … Read more

Google: About The Source Information Doesn’t Mean You Rank Better

Google: About The Source Information Doesn’t Mean You Rank Better

There was a complaint on X from a publisher who said Google is not showing details in the “About this site,” “About the source” section in the Google Search results for their site. Danny Sullivan, Google’s Search Liaison, responded that not having information about your site there doesn’t mean your site will rank better or … Read more

Google Expands Image Fact-Checking & Source Verification Tools

Google Expands Image Fact-Checking & Source Verification Tools

Google announced it’s expanding tools within its search engine to help users better evaluate images and source credibility. The company is rolling out three updates focused on image fact-checking, surfacing contextual information about lesser-known websites, and integrating image verification into products for journalists. “Having easily accessible tools to help people verify what they see online … Read more

Part 2: Building the Source and Corresponding Mappings in Coveo Enterprise Search / Blogs / Perficient

Part 2: Building the Source and Corresponding Mappings in Coveo Enterprise Search / Blogs / Perficient

Introduction Coveo Enterprise Search is a strong search solution that helps organizations enhance information management and offers users a hassle-free search experience. In order to accomplish this, Coveo establishes connections with numerous data and content sources, indexing the data to make it simple to find using its search interface. Two essential elements of this procedure … Read more

Straight from the source: Search Engine Land Awards judges reveal what makes an application award-worthy

Straight from the source: Search Engine Land Awards judges reveal what makes an application award-worthy

Since its inception in 2015, the Search Engine Land Awards have recognized exceptional marketers on an annual basis — showcasing outstanding work, providing well-earned exposure in coverage and interviews, and bestowing upon them the highest honor in search. But the road between deciding to begin an application and winning the award can be a long … Read more

SEO News You Can Use: Google Admits Defeat to Open Source AI in a Leaked Internal Memo | SEOblog.com

SEO News You Can Use: Google Admits Defeat to Open Source AI in a Leaked Internal Memo | SEOblog.com

The tech world is intrigued by a recently leaked memo by one of Google’s Senior Software Engineers, Luke Sernau. In the memo, Sernau admitted that Google is fighting a losing battle in the AI space. Surprisingly, however, this admission did not pertain to their big tech rival, OpenAI.  “While we’ve been squabbling, a third faction … Read more

Open Source Language Model Named Dolly 2.0 Trained Similarly To ChatGPT

Open Source Language Model Named Dolly 2.0 Trained Similarly To ChatGPT

Databricks announced the release of the first open source instruction-tuned language model, called Dolly 2.0. It was trained using similar methodology as InstructGPT but with a claimed higher quality dataset that is 100% open source. This model is free to use, including for commercial purposes, because every part of the model is 100% open source. … Read more

Mozilla Open Source AI To Challenge ChatGPT & Bard

Mozilla Open Source AI To Challenge ChatGPT & Bard

Mozilla announced the founding of an open source initiative for developing AI that puts transparency, accountability and trustworthiness at the forefront of the open source AI products they will build to challenge Microsoft, OpenAI and Google. Many of the most important software products that make modern life possible, like Android, WordPress, PHP, Nginx and Apache … Read more

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