In the world of digital marketing, effective budgeting for ads is central to driving business growth. With an estimated 3.3 billion active users, Facebook provides a vast platform for businesses to reach potential customers. However, without judicious budgeting, you could end up spending more and gaining less, which undermines the effectiveness of your campaigns. Investing … Read more
Google has confirmed an issue with Google Ads this morning “affecting a significant subset of users.” The issue is specific with serving Google Ads and the spending controls for campaigns running in Google Ads. Google is investigating the issue. Google said the issue started this morning at 12:59 AM EST and said they will provide … Read more
![Advertising Trends: Using Competitor Ad Spending Data for Benchmarking [Study]](https://static.semrush.com/blog/uploads/media/3d/22/3d22faa8f63b7f394981ae9a07942191/8762a083172f8e9bb6765aca5f189b9f/adclarity-data-study-sm.png "Advertising Trends: Using Competitor Ad Spending Data for Benchmarking [Study]")
If planning and budgeting for your ad campaigns feels too much like a finger-in-the-wind scenario for your liking, you’ve come to the right place. This is where you discover a way to know how you stack up against your competitors so you can at least give yourself a fighting chance out there. Not only can … Read more
Ads from at least 19 brands appeared alongside a pro-Hitler account on X, formerly known as Twitter. Two of those brands have now suspended advertising on the platform. X has now deleted the account. Why we care. X’s new CEO Linda Yaccarino told CNBC just last week that brands are “protected from the risk of … Read more
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