What Is Split Testing? Split testing (also called A/B testing) compares two versions of digital content—like webpages, emails, or ads—to see which version performs best. In a split test, you create two versions of your content: Version A is your original (known as the “control”) and is shown to one portion of your audience. Version … Read more
Google’s John Mueller was asked about when it makes sense to host images or other content on separate subdomains or domains. John said it makes sense if Google is having trouble crawling as much as it wants to crawl. John wrote on LinkedIn, “If Google has trouble crawling as much as it wants to crawl … Read more
Split testing for SEO has long been underutilized, if utilized at all. Source link
Digital marketers can agree on the benefits of SEO testing: justifying projects, saving time, and earning buy-in. Not only that — you can definitively prove which SEO strategies actually work for your site and your industry rather than trying to outsmart Google’s algorithm. Source link
.png#keepProtocol "5 Metrics to Use in SEO Split Testing (And Rankings Isn’t One)")
Choosing the right metric for an SEO split test directly impacts the validity and applicability of your test results. Source link
Crafting a well-thought-out hypothesis is a critical step in ensuring that your SEO split test is structured to yield meaningful, actionable insights. Source link
Challenge: One of the best Sitemap practices is limiting a single sitemap to 50MB (uncompressed) or 50,000 URLs. We must break the Sitemap into multiple sitemaps if we have a larger file or more URLs. Then, reference each of them in the Sitemap index. Sitecore 10.3 onwards, SXA Sitemap supports splitting the Sitemap into multiple … Read more
Microsoft’s Mikhail Parakhin posted a poll on X asking where Microsoft should prioritize its efforts in terms of speeding up different services. Do you want a faster Bing Chat or a faster DALL-E 3.0 experience. The results were about even, with Bing Chat just edging out DALL-E 3.0. Mikhail Parakhin wrote, “A quick poll to … Read more
Jeff Smith Jeff Smith joined the seoClarity team in 2022 as the VP of Product, Technical SEO and has been working in SEO since 2003. Fun fact: Jeff was actually a repeat client since 2007! He is a technical SEO expert and brings a deep well of knowledge to the team about SEO testing. Outside … Read more
Jeff Smith Jeff Smith joined the seoClarity team in 2022 as the VP of Product, Technical SEO and has been working in SEO since 2003. Fun fact: Jeff was actually a repeat client since 2007! He is a technical SEO expert and brings a deep well of knowledge to the team about SEO testing. Outside … Read more
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