How do you tell the difference between a good SEO and a bad one? Look at their SEO reports. Bad SEO reports – Don’t communicate the work you’ve done effectively Good SEO reports – Share useful insights and provide a logical overview of the work I’ve seen many SEO reports from consultants, in-house teams, and agencies. I … Read more
If you’re looking to automate boring SEO tasks or create custom SEO reporting dashboards, APIs can be a major time-saver. So, I asked our team for recommendations for a well-balanced SEO API stack that covers everything you’ll likely ever need. I’m excited to share this list with you, so let’s get straight to it. 1. Ahrefs API: … Read more
Unlock the secrets to SEO domination with my free Google Looker Studio template for SEOs. Do you feel like you’re swimming in a sea of SEO data but lacking the insights to actually boost your rankings? As an SEO professional, I’ve been there too. Tracking keyword rankings and traffic numbers can only get you so … Read more
One of the most impactful developments to the Google SERP has been the introduction of the featured snippet optimization. But what exactly is it? You’ve seen them plenty of times before – most likely whenever you’ve asked a “how to” question to Google. As search features are becoming increasingly important, featured snippet, also known as … Read more
The only constant in SEO is change. Take the classic case: Your page ranks top three, netting you 10x the traffic and leads and customers than competitors from positions six to ten. So you publish publish publish to build on past success. But two things happen: Any SEO professional worth their salt has seen this … Read more
Are you struggling to rank for featured snippets and missing out on valuable traffic? I used to spend countless hours trying to optimize my content, making educated guesses on how to win those elusive featured snippets. The process was time-consuming and very hit-or-miss. Now, I can harness ChatGPT – including its understanding of SEO and … Read more
For most SMBs, the key to generating more traffic, leads, and sales lies in outsmarting your competition. In digital marketing, especially, established brands make it incredibly difficult to compete. They not only can attract the best sales, marketing, and research talent but also possess the financial clout to quickly outmuscle you in a toe-to-toe contest. … Read more
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