Google Adds New Vehicle Listing Structured Data With Search Console Reporting

Google Adds New Vehicle Listing Structured Data With Search Console Reporting

Google has new structured data markup for car dealerships, it is called vehicle structured data. You can use it to communicate to Google information about your new car listings for improved visibility within the Google Search results. Google said this is only available right now for US and US territories but do show up both … Read more

Google Introduces Structured Data For Car Dealership Inventory

Google Introduces Structured Data For Car Dealership Inventory

Google has launched an improved method for car dealerships to display their inventory of vehicles for sale on Google Search and other Google platforms. Newly supported structured data markup simplifies supplying vehicle inventory data to Google, making it more accessible to dealerships of all sizes. Vehicle listing structured data lets car dealerships display their for-sale … Read more

Google adds new vehicle listings structured data

Google adds new vehicle listings structured data

Google has added new markup and structured data support for new vehicle listings, designed to help car dealerships get more exposure for their listings. “Vehicle listings on Google allows car dealerships to show their for-sale inventory on Google Search and other Google surfaces,” Google announced. This comes with new reports and debugging tools within Google … Read more

Structured data with Schema.org: the ultimate guide

Structured data with Schema.org: the ultimate guide

Master the art of using Schema.org to elevate your online visibility with our ultimate guide to structured data. Dive into the heart of Schema.org and how it can revolutionize how your site interacts with search engines like Google. Explore its power in improving the presentation of your pages when describing products, reviews, events, and recipes. … Read more

Increasing SERP visibility with structured data and schema testing

Increasing SERP visibility with structured data and schema testing

A steady decline in organic click-through rate has posed a real challenge for SEOs over the last few years. With organic ranking becoming increasingly competitive, the best way SEOs can continue to excel is to shift their focus to SERP features and rich results, according to Tanner Zoromski, SEO manager at Merkle, a customer experience … Read more

SEO Split Test Result: Adding BoatTrip Structured Data to Ferry Route Pages

SEO Split Test Result: Adding BoatTrip Structured Data to Ferry Route Pages

Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we suggest you start here or request a demo of SplitSignal.  Structured data is often recognized for its ability to enhance search results through rich snippets, yet this only scratches the surface of its true potential. In the realm of SEO, structured … Read more

Why Google’s Structured Data Validator Shows Errors While Official Schema Version Doesn’t

Why Google’s Structured Data Validator Shows Errors While Official Schema Version Doesn’t

In a Google SEO Office Hours, Google’s Martin Splitt answered a question about structured data validation and how Google’s validator can show different results than the Schema.org validator. Structured Data Validation Both Google and Schema.org offer tools for validating if structured data is correct. Google’s tool is called the Rich Results Test. Schema.org’s tool is … Read more

Google Video Structured Data No Longer Requires Descriptions

Google Video Structured Data No Longer Requires Descriptions

Google updated the video structured data to say that the description property is no longer required. Instead, Google moved the description property item to the “recommended” section, from the “required” section of the help document. This means that videos that were missing the description property within your structured data are now valid. Google Search Console … Read more

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