Google no longer requires video descriptions as part of structured data

Google no longer requires video descriptions as part of structured data

Google has removed the requirement to have the description property as part of your video structured data. Google says it is still recommended to provide a description to your videos in the structured data but it is not a requirement. With that, Google Search Console will not report errors for missing description property items. Structured … Read more

Google now supports 25 more countries with new return policy structured data

Google now supports 25 more countries with new return policy structured data

Google expanded displaying shipping and return information in its search results last week and added new return policy documentation in the product structured data help section specific for merchant listings. Today, Google has expanded the number of countries that can use applicableCountry required property from 25 countries to a total of 50 countries. What changed. Google updated … Read more

Google adds new return policy structured data support for merchant listing

Google adds new return policy structured data support for merchant listing

Google has documented new return policy information in the product structured data help section specific for merchant listings. This addition came on the same day that Google began showing shipping and return information in its search results. What is new. Google posted a new returns section to the structured data type definitions within the product … Read more

Google Updates Product Structured Data Documentation

Google Updates Product Structured Data Documentation

Google updated the developers documentation for the product structured data to add requirements that will make a site eligible to display product return policies in the in the merchant listing experiences. Merchant Listing Experiences The update applies to a set of rich results that are exclusive to merchants that’s called the merchant listing experiences. Examples … Read more

Recipe Structured Data Does Matter for SEO | TechnicalSEO.com

Recipe Structured Data Does Matter for SEO | TechnicalSEO.com

Recipe structured data provides a way to help users find recipe content by making it easier for Google to understand the content and intent of the recipe page. A common debate among SEOs and webmasters is about the impact structured data (SD) has on SEO metrics like clicks, impressions, and average position. In fact, Google … Read more

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