Google tightens AdSense consent rules for Swiss users

Google tightens AdSense consent rules for Swiss users

Google is updating its consent management requirements for AdSense for Search, AdSense for Domains, and Programmable Search Engine in Switzerland. Key points: Effective July 31. Applies to ads served to users in Switzerland, in addition to the EEA and UK. Aims to comply with the EU User Consent Policy. New requirements. Publishers must either: Use … Read more

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