Google rolled out a Chrome extension designed to help advertisers troubleshoot their Enhanced Conversions setup called EC Assist. Why we care. Enhanced Conversions are crucial for improving Google Ads performance, but setting them up correctly can be a challenge. How it works: Advertisers install the EC Assist Chrome extension They run a test conversion on … Read more
Google has added new fields and options to the Google Business Profiles verification status tool. These options should help some businesses that are having issues getting verified on Google Maps. Tim Capper posted about these changes earlier this month on his blog with more details, explaining which new fields were added to the verification status … Read more
Google has many interesting free tools, but two important ones for helping you improve your site are Search Console and the Rich Results Testing Tool. Search Console helps you get a general feel for how your site is doing in the SERPs, plus keep an eye on any errors to fix and improvements to make. … Read more
Google has placed a notice at the top of the Google Search Console removal tool that says, “Cache updates are no longer available.” It added that you “can still request snippet updates.” Here is a screenshot, please notice the line at the top with the i symbol: I will speculate that this brings Google one … Read more
Google has fixed the issues with the link report within Google Search Console. Last week, we reported a bug with that link report that Google was investigating. As of early this morning, the bug seemed to have been resolved, and the link counts in that tool seem to be back to where they were. What … Read more
Google added a couple of new options to the spam reporting tool, including the new site reputation abuse and expired domain abuse, to the form. Again, Google announced these new spam policies last March, enforcing the site reputation abuse this earlier this month. I should note, the scaled content abuse policy was added to the … Read more
The Google Ad Preview and Diagnosis Tool is designed to check your ads in a live setting. It allows you to view a search engine result page (SERP) to see if your ad appears. And what it looks like. You can view a SERP for specific parameters. Like keywords, location, language, device, and audience. The … Read more
Google may do away with the disavow link tool within Google Search Console in the future. John Mueller, a Senior Search Analyst at Google, said on X, “At some point, I’m sure we’ll remove it,” referring to the disavow link tool. What Google said. John Mueller responded to questions about the disavow tool, suggesting again … Read more
Google’s John Mueller said on X that he believes Google will remove the disavow link tool “at some point” in the future. Bing dropped the disavow links tool from Bing Webmaster Tools in September 2023 and I suspect Google will also drop it from Google Search Console. John was asked by Rowan Collins, “Any discussion … Read more
The Inspect feature on Chrome (also called “inspect element”) lets you check under the hood of any page or website. You can use it to diagnose problems, test changes on your site and even spy on your competitors. Right-click on any page and scroll down to Inspect to see the code with which the site … Read more
421
229
714
826
543