LinkedIn has started rolling out a new tool that leverages AI to simplify ad creation. The new feature, called Accelerate, has been designed to help advertisers execute optimized campaigns in Campaign Manager in under five minutes. Why we care. LinkedIn’s Accelerate campaigns can help streamline the ad creation process, saving time and resources, while also … Read more
On September 21st, 2023, Fabrice Canel, the Principal Program Manager for Bing Webmaster Tools, announced the company’s plans to get rid of the disavow links feature in October of this year. Their reasoning? According to Canel, Bing’s AI is now sophisticated enough to understand the context and intent of links, as well as their levels … Read more
Fabrice Canel from Bing also announced that the disavow link tool will soon be removed from Bing Webmaster Tools. Bing said their algorithms and artificial intelligence capabilities are now so good that they don’t need you to disavow bad links, they can figure it out on their own. Fabrice said Bing will be “removing the … Read more
Ever wondered which is the best generative AI tool for writing PR content? I have just finished conducting a series of tests to determine just that and found that the post generated by Bard produced: Slightly better results than a post I had written from scratch. Significantly better results than the post by ChatGPT. Dramatically … Read more
TikTok has launched a new tool to help advertisers better understand campaign performance and user insight. Attribution Analytics is a first-party measurement solution that analyzes the full customer journey on the social platform, from awareness to action, providing insights into how users make purchases. Why we care. By having a clearer picture of how customers … Read more
Bing will do away with its disavow links tool in Bing Webmaster Tools starting in October 2023. Bing “will be removing the disavow links feature and associated API,” said Fabrice Canel from Microsoft. Why remove it. Canel explained that the disavow links tool is no longer needed now that the Bing Search algorithms are great … Read more
What Is ChatGPT? ChatGPT is an advanced chatbot developed by OpenAI that uses artificial intelligence (AI) and natural language processing (NLP) to generate relevant, human-like responses to prompts. What that means for you is that you can ask ChatGPT questions. And it’ll answer you in a conversational tone. More specifically, the tool can: Answer questions … Read more
Google Ads has launched a new feature to assist advertisers in optimizing their YouTube campaigns Known as Creative Guidance, this innovative tool is now available through Recommendations and has been integrated into Video Analytics within Google Ads. Creative Guidance leverages AI to evaluate your content and offer best-practice feedback. For example, if critical information is … Read more
What is Koala Writer, and how can it help you become more productive? Koala Writer has been making waves in the world of content creation, leaving many to wonder what exactly this platform is all about. In this article, I explain what Koala Writer is and why it has revolutionized my productivity. Simply put, Koala … Read more
Reddit is rolling out Keyword Suggestions – a new feature to boost its ad targeting capabilities. Why we care. This functionality could save you time on keyword research, letting AI take on the heavy-duty work. Having easy access to a list of new targeting possibilities could also increase the reach and efficiency of campaigns. What … Read more
421
229
714
826
543