January 29, 2015 | Posted by Rank Ranger From infomercials to cute marketing messages, branding, industry news, trends, and product tutorials like this one, many businesses find that YouTube is a good venue for attracting new customers. Once you’ve invested the time and expense of creating, editing and uploading your video to … Read more
![Why Noindexing Syndicated Content Is The Way – Tracking 3K syndicated news articles to determine the impact on indexing, ranking, and traffic across Google surfaces [Case Study]](https://www.gsqi.com/marketing-blog/wp-content/uploads/sites/3/2023/08/syndication-case-study-seo.jpg "Why Noindexing Syndicated Content Is The Way – Tracking 3K syndicated news articles to determine the impact on indexing, ranking, and traffic across Google surfaces [Case Study]")
Last month John Shehata from NewzDash published a blog post documenting a study covering the impact of syndication on news publishers. For example, when a publisher syndicates articles to syndication partners, which site ranks and what does that look like across Google surfaces (Search, Google News, etc.) The results confirmed what many have seen in … Read more
This week we covered a possible Google algorithm updater yesterday and today. We also covered how the new Google Search Generative Experience now can show both links to sources and videos in the answer snapshots. Google SGE also has these new “from Google” cards in the answers. Google Search Generative Experience does not always show … Read more
With the new Google Search Generative Experience, we are all hopeful that Google will give us reporting and filtering in Search Console. This way, we can track how well our sites are performing in SGE vs normal Google Search. But it seems like Search Console is not reporting on SGE at all. Now that we … Read more
Are your Google Shopping campaigns profitable? Tracking your PPC performance will help you make better business decisions. You can unlock data beyond basic revenue metrics by implementing margin-based structures and advanced tracking methods. This article discusses three strategies to approach profitability-based tracking and campaign structuring methods. 1. Profitability-based account structures The easiest and fastest way … Read more
Google has removed the call tracking feature from Google Business Profiles. Supposedly this was a very buggy feature that would not work well and sometimes send calls to the wrong number. Ben Fisher notified me of this on Twitter and Threads on Friday, he said, “Google Business Profiles removed the call tracking feature silently today. … Read more
August 12, 2015 | Posted by Rank Ranger Google’s summer 2015 version of Local Pack results has challenged us to come up with a new solution for those of you who have asked us to track local results along with the organic search results for your keywords. To better understand the issue, let’s … Read more
September 21, 2016 | Posted by Shay Harel Google is one step closer to fostering an era of a faster, more nimble mobile web experience. True to its word, the search engine has placed AMP pages within the blue organic results. As speedier pages with their lightning bolt icons began to appear within … Read more
Google has posted an update that says it may disapprove some ads for using third-party click-tracking services that are not on their approved list. Google said this currently only applies if you start using these click-tracking services after the week of August 28th. Google said, “Starting the week of August 28th, advertiser accounts using click … Read more
Tracking marketing efforts and understanding audience behavior are crucial in digital marketing. One tool in the marketer’s arsenal for achieving this is Urchin Tracking Module (UTM) parameters. They help you track the effectiveness of your marketing campaigns. In this guide, we’ll take a deep dive into UTMs, their evolution with Google Analytics 4 (GA4), and … Read more
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