Knowing how your target market uses mobile or desktop devices helps you plan your marketing strategy. And reach more of your intended audience. Let’s compare mobile vs. desktop usage, the advantages and disadvantages of each, and actionable tips you can use for your business. Mobile vs. Desktop Usage Statistics for 2024 To show the differences … Read more
Keeping up with the latest marketing trends lets you stay ahead of your competitors. And run innovative marketing campaigns that can catch your audience’s attention. But it’s important to adopt them before they become mainstream. If you’re late to the game, your marketing might not feel unique or new to your customers. We’ve put together … Read more
If marketers know one thing for sure, it’s this: content marketing trends are constantly changing. And according to industry experts, artificial intelligence (AI) dominates the 2024 content marketing trends. With the explosion of AI technology over the last two years, the need for the human touch has never been greater. Using the experts’ advice from … Read more
The age of artificial intelligence is truly here. In 2023, we saw a series of monumental developments in the world of AI—from the launch of OpenAI’s GPT-4 to Google’s rollout of AI-powered search. And after a year of such drastic technological changes, businesses of all sizes are wondering to what extent they should ride the … Read more
Google Trends is one of the most popular tools for brands to stay up to **** with what people are searching for online. The platform collects data around real-time search interest. It helps users better understand what people are looking for, when and where they’re looking from, and – crucially – why. Google Trends is … Read more
SEO is a continuous process that needs regular attention and updates. It’s not just about keeping your content up to **** with the latest search trends but also adapting to frequent changes in search engine algorithms, which happen hundreds of times each year. We discussed the major updates from 2023 last month. Ideally, these updates … Read more
As we step into the ever-evolving landscape of digital marketing in 2024, the industry is set to witness a fascinating blend of technological advancements, changing consumer behaviours, and a relentless pursuit of innovation. In this article, our small business marketing agency in Melbourne willlook at the key trends shaping the digital marketing landscape, explore the … Read more
So, you’re thinking about your brand strategy, huh? Smart move! It’s like the roadmap for your business’s journey, and trust me, you don’t want to be driving in circles with no GPS. With the help of our digital marketing specialists in Melbourne, let’s dive in and figure out how to make your brand strategy not … Read more
In this article, you’ll find search engine optimization trends of 2024. And let’s be clear about something: This is NOT your average “SEO in 2024” guide. We’ll cover the most important SEO trends, but also share our own opinions on them, and advise how to adapt. So if you’re looking to optimize your website in … Read more
Forget “business as usual.” In 2024, the digital landscape is shifting under your feet. Google’s Search Generative Experience (SGE), Zero Click Searches, and AI are reshaping the rules of the game for SMBs and local businesses. Overwhelmed? At Numero Uno Web Solutions (Toronto’s SEO company), we understand. This insightful article explores the trends that will … Read more
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