Digital marketing can feel like a Halloween haul, brimming with tricks (challenges) and treats (rewards) – but how do you make sure your bucket is full of goodies? It’s all about mastering the right blend of strategy, creativity, and analytical thinking… and today, we’re here to share a few spellbinding tips to help you … Read more
Merchant Center Next was unveiled in 2023 and rolled out to accounts in September 2024. It boasts a revamped version of its popular Google Merchant Center platform, designed to offer a simplified feed setup and AI-powered enhancements. However, the rollout has presented many issues for advertisers. Below are some tips & tricks to help navigate the transition effectively:
You finally did it. You launched a stunning new website, filled with high-resolution images that showcase your products in all their glory. But as you eagerly wait for visitors to pour in, you notice something’s off. Your site loads at a snail’s pace, and potential customers are bouncing faster than a rubber ball on concrete. … Read more
Blog / Analytics & Reporting / The ultimate guide on how to set up Google Alerts Google Alerts is a free service that sends email notifications for new content matching your search terms. With Google Alerts, you can discover emerging industry trends, monitor competitors, identify content gaps for your own website, and stay updated on … Read more
Guest posting is a crucial element of a link-building strategy. It helps establish your brand’s presence to a broader audience and, more importantly, generates backlinks. Hence, it is vital to do it right. Trying to convince an authoritative website to publish your guest post goes beyond simply pitching your self-serving idea. For example, your guest … Read more
In the dynamic landscape of e-commerce, the demand for flexible and tailored solutions has never been more pronounced. IBM Sterling Store 2.0 stands as a robust platform, offering a comprehensive suite of features for businesses striving to enhance their online retail experiences. However, the true potential of this platform lies in the hands of adept … Read more
Disclaimer: Our intent is never to offend. The views expressed in this article reflect the personal opinions of specialists and experts we consulted with. We welcome diverse perspectives; if you have insights or opinions to share, feel free to contact us. Kateryna HordiienkoResearch Editor at Serpstat SEO is considered a top method of promoting business … Read more
Every business needs a website. It’s often the first thing your potential customers see, so it’s important that it’s visually appealing. A well-designed website invites customers to explore your products and services and ultimately make a purchasing decision. However, you might not have the experience or time to design it yourself or the budget to … Read more
Google Analytics SEO Analytics Blog / SEO Strategy / How to use GA4 for SEO Even though you’ll find Google Analytics in virtually everyone’s SEO toolkit, it’s rarely on anyone’s list of easiest tools to work with, especially since digging into Google Analytics for insights makes even seasoned SEO specialists sweat. These days, SEO specialists … Read more
Have you ever wondered how you can trick Google to think that you are somewhere else? Changing the location in Google Search can be sometimes a very useful thing to do – especially if you are performing SEO tasks like SERP analysis. Therefore, we will take a look at a few ways how to change … Read more
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