This week, we covered that Google told creators that a new search ranking update is coming fairly soon, but you shouldn’t expect to recover with this update. Google is now downgrading the rankings of content that is starkly different from the main content of the site. Google said again that it is doubtful you’d see … Read more
Ginny Marvin, the Google Ads Liaison, has confirmed that a Google ad representative, a Google employee, has made unauthorized changes to a Google ad account. Marvin wrote that following up after an investigation on the matter, “we did not properly follow our processes for ensuring approvals are granted before making changes.” This comes a couple … Read more
Google’s Gary Illyes confirmed a common observation that robots.txt has limited control over unauthorized access by crawlers. Gary then offered an overview of access controls that all SEOs and website owners should know. Common Argument About Robots.txt Seems like any time the topic of Robots.txt comes up there’s always that one person who has to … Read more
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