Google has updated its machine learning crash course with new videos and modules on large language ****** and automated machine learning. These courses are useful introductions to the technologies behind modern search engines and generative AI, information that will make you a better SEO. What Is Google’s Machine Learning Crash Course? Google’s machine learning course … Read more
You may have Googled something in the past and seen articles just published in the last few hours at the very top. If you publish articles of your own, you may even have wondered how these other websites managed to achieve this with brand-new content. The answer to that is “Query Deserves Freshness (QDF),” which … Read more
As webshop owners, we continuously refine our checkout process by monitoring shopping cart abandonment and running A/B tests. Why do some users fail to make purchases even after adding products to their carts? This article explores that question while considering diverse perspectives about abandoned shopping carts. Shopping cart abandonment occurs when online shoppers add items … Read more
What Is Keyword Competition? Keyword competition is a metric that indicates how difficult it’ll be to rank prominently for a given search query in search engines like Google. Which helps you understand your potential to generate traffic from a particular keyword (because higher-ranking results usually get more clicks). Competition is most commonly referenced in pay-per-click … Read more
Are you aware that the Google algorithm uses more than 200 individual ranking factors? For most business website owners, this is mind-boggling – and it can be overwhelming to contemplate how to align your website with these to achieve the highest possible position in search engine results listings. This is where professional search engine optimisation … Read more
On August 15th, Google announced it was launching a Core Update for August 2024. While Google originally said it would take a month to complete, the update’s roll-out ended on September 3rd, lasting for a total of 20 days. Today we released the August 2024 core update. It continues our work to improve the quality … Read more
This is a post that I wish I saw about twenty years ago. “Google Index” is somthing as head of SEO that I must consider, a couple dozen times a day. Gone are the days in which we saw SEO companies taking credit for #1 search rankings with less indexed pages than those you … Read more
As a dentist, your primary focus is on providing exceptional dental care to your patients. However, competitors have the same goal, and being a great dentist isn’t enough. More than 70% of the US start their search for a dentist online; you need to be there to attract new patients and grow your practice. That’s … Read more
Cumulative Layout Shift (CLS) is a Google Core Web Vitals metric that measures a user experience event. CLS became a ranking factor in 2021 and that means it’s important to understand what it is and how to optimize for it. What Is Cumulative Layout Shift? CLS is the unexpected shifting of webpage elements on a … Read more
Do you wish to improve your visibility on Google? Google is the internet’s largest driver of organic traffic and, as such, premium placement on search engine results pages is incredibly competitive. Search engine optimisation (SEO) is the major channel to achieving this, and it plays an essential role in enhancing and improving a website so … Read more
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