Advertisers react to ‘underwhelming’ Google Marketing Live 2024

Advertisers react to ‘underwhelming’ Google Marketing Live 2024

Advertisers haven’t been shy about sharing their thoughts on all the announcements from Google Marketing Live 2024. There have been mixed emotions around the many AI updates (Boris Beceric used AI to count the number of AI mentions – 101). Performance Max updates fell on the positive end; B2B being overlooked upset others; and lots … Read more

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