Google updated their Search Central Documentation to on verifying Googlebot, adding documentation about user-triggered bot visits, information that was missing from previous Googlebot documentation, which has created confusion for many years, with some publishers blocking the IP ranges of the legitimate visits. Newly Updated Bot Documentation Google added a new documentation that categorizes the three … Read more
Starting April 21, verified check marks will be necessary for brands running ads on Twitter. Unless they’re spending over $1,000 a month, that is. A copy of the email was posted on Twitter by Matt Navarra. Why we care. To avoid paying the $8 a month for verification, your business will either need to spend … Read more
A new-look verification badge is starting to appear in Google Ads for verified advertisers. What the verified badge looks like. This new-look badge takes the form of a blue shield with a white check mark, as shared by Saad AK on Twitter: Clicking on the badge takes you to My Ad Center, where Google tells you … Read more
Google recently brought the business name and business logos to desktop search ads after bringing them to mobile search ads last October. Now, Google posted an update saying, “a subset of advertisers may qualify to voluntarily submit their identity verification to access the Business Information feature which allows advertisers to use a business name and … Read more
A couple of weeks ago, we spotted Google testing a verified Google Ads badge in the Google search ads snippet. It was a round blue icon, this one is more of a badge or shield-shaped verification icon, but also in blue. Here is the old one we spotted: Here is the new one from SaadAK … Read more
Twitter intends to impose a $1,000 monthly verification fee on organizations but will exempt its top 500 advertisers and the 10,000 most-followed organizations with prior verification, as per an internal document acquired by The Times. The document also indicates that all accounts purchasing verification will undergo a review to ensure they are not engaging in … Read more
Meta has just unveiled new inventory filters for Facebook and Instagram Feeds, now accessible to advertisers in English- and Spanish-speaking markets. In partnership with Zefr, the third-party verification solution for Facebook Feed is also available, with more Meta Business Partners set to join in the coming months. Why we care. Ensuring that ads appear next … Read more
Google is experimenting with displaying blue badge icons and labels on certain search ads for advertisers who have been verified by Google Ads. The blue label features a blue circle with ridges and a checkmark inside it. This is part of Google’s ongoing advertiser verification program, and it appears that the company is now testing … Read more
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