Volatility Archives - Page 8 of 10

Search News Buzz Video Recap: More Google Ranking Volatility, Local Openness Signal Confirmed, Some Indexing Issues, Long Google Ads & More

December 22, 2023 by BTR

As we approach the end of the year, it just seems Google is getting more and more volatile with its search results. Google also confirmed that “openness” as a local ranking signal was strengthened. On Thursday morning, Google had delayed indexing issues for some sites, but Google confirmed it hours later. Google’s Danny Sullivan collects … Read more

Google Search Ranking Algorithm Volatility Holiday Surge

December 18, 2023 by BTR

You’d expect that the Google search ranking volatility would calm as we get closer to the holiday break, Christmas timeframe. But no. Google’s search ranking volatility is ever so heated, or shall we say, cold, as we approach the holidays. There are now well over 1,200 comments on my last post on this topic and … Read more

Search News Buzz Video Recap: Extreme Google Ranking Volatility, Google Groups Drops, Parasite SEO, AI, Ads & Local Search

December 15, 2023 by BTR

For the original iTunes version, click here. The Google search results have been very volatile the whole past week, and most SEOs think Google will confirm another algorithm update before 2023 comes to a close. Google Groups is no longer ranking as well in Google Search. Google said it has taken steps to combat … Read more

SERP Volatility: What You Need To Know

October 30, 2023 by BTR

Search engine results page (SERP) volatility occurs when there are some major fluctuations in the search engine rankings over a period of time. When there is an elevated level of volatility, the search engine rankings are in disarray and constantly changing. A low level of volatility means that the rankings are stable. Think of it … Read more

SERP Volatility: What Do You Do About It?

October 23, 2023 by BTR

Search results generally appear to be stable, but the reality is that Google’s SERPs can be more dynamic and volatile than is commonly understood. In this article, you will learn the reasons for volatility in the search engine results pages (SERPs) and the steps to take to improve your chances of avoiding disruptions in search … Read more

Google October Core Update Heated Weekend Volatility

October 16, 2023 by BTR

We are seeing high levels of volatility and SEO industry chatter over the weekend, starting late Friday, October 13th, through Saturday and Sunday. I suspect this is from the Google October 2023 core update and maybe some movement from the Google October 2023 spam update, but less from the spam update. This is the second … Read more

Search News Buzz Video Recap: Google Search Ranking Heated Volatility, Google Ads Serving Bug, SGE Lite & More

October 13, 2023 by BTR

For the original iTunes version, click here. This week, we saw the impact of both the Google October 2023 spam update and the Google October 2023 core update with some really heated volatility. The day before, we saw some sites compiling their spam sites were no longer in the index. Google Ads had a … Read more

Google Search Volatility Heats Up As Core Update & Spam Update Rollout

October 10, 2023 by BTR

We are now a few days into the two October Google Search algorithm updates, the October 2023 spam update and the October 2023 core update and the Google search results are getting heated. The tracking tools are finally all showing large volatility and the chatter has been heated with both of these updates. Yesterday we … Read more

Google Search Ranking Algorithm Volatility Sunday, October 1st?

October 2, 2023 by BTR

I am seeing some early signs of an unconfirmed Google search ranking algorithm update, maybe some small shifts, starting yesterday, Sunday, October 1st. Only a couple of the tools showed volatility yesterday but there is renewed chatter within the SEO forums as of yesterday. As a reminder, the Google September 2023 helpful content update just … Read more

Theories On Why The Google Tracking Tools Show Calm Volatility & Weather

September 21, 2023 by BTR

If you’ve been following my Google helpful content update volatility story, you will notice that the Google tracking tools are showing very little volatility when the SEO chatter is super heated. Generally when there is a lot of SEO chatter, the aggregate tools show heated volatility – but not with this helpful content update. After … Read more

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