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Keyword search volume refers to the average number of times a keyword is searched for within a particular time frame. You need to understand keyword search volume if you’re: Building a new website Crafting a pay-per-click (PPC) campaign Doing keyword research to drive search engine (organic) traffic Doing pretty much anything that involves keywords and … Read more
December 2, 2020 | Posted by Leah Akbashev If you are using Google Keyword Planner to do keyword research, you might notice something strange. When searching for keyword volumes for certain terms, you might find there are simply no results. Now, I’m not talking about obscure terms. I’m talking about terms that should … Read more
July 4, 2022 | Posted by The In Search SEO Podcast Do you ignore zero volume keywords? If so, that could be a big mistake. That’s what I’m discussing today with a man who has 16 years of experience in SEO, having previously worked as a full time affiliate making and flipping websites. … Read more
In this Ask an SEO, Mouna asks: “Should we use a keyword even when we don’t have volume or keyword difficulty data ? Sometimes there are no info on [tool name redacted] concerning some keywords?” Great question, Mouna! And the answer is yes, you should focus on zero search volume keywords when it makes sense … Read more
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