Welcome back to our ongoing exploration of inclusive design! In this installment, we’re delving into the intersection of Universal Design and Web Accessibility, unraveling the crucial role these principles play in making the digital realm an inclusive space for everyone. As we navigate through the digital landscape, it becomes evident that the principles of Universal … Read more
In the current digital era, every business is bound to have a website to scale its business. Hence it becomes very important and crucial for a business owner to understand how users interact with a website. Why is it important to understand how the user engages with a website? Business owners need to understand user … Read more
The repercussions of negative, false and defamatory content on the web are profound for businesses and individuals, especially when it ranks highly on Google. This article explores nine of the most effective and commonly used strategies for removing negative content from the web. The effectiveness of these methods can vary due to changes in laws, … Read more
For the original iTunes version, click here. We reported on three different Google algorithm updates this week, a bug one on January 9th and 10th, another one on January 5th and 6th, and also a local search ranking update on January 4th. Google reiterates that more changes are coming to deal with the search … Read more
Danny Sullivan, Google’s Search Liaison, said that there is no such thing as a perfect formula for ranking a web page. Sullivan said this on X, saying, “There’s no perfect formula to follow that must be used to rank highly in Google Search.” Danny wrote, “Today I wanted to share about the belief that there … Read more
What Is Web Analytics? Web analytics is the process of working with website data to improve the user experience (UX) and site performance. And includes creating goals, collecting and analyzing data, and making decisions based on your analysis. Digital analysts, ecommerce specialists, UX designers, product managers, and content managers all rely on web analytics to … Read more
In 2023, the WordPress community witnessed a significant milestone in website performance, with Core Web Vitals (CWV) showing significant improvements for both mobile and desktop users. This article delves into the specifics of these improvements, exploring their implications and the evolving landscape of web performance within the WordPress ecosystem. What Are Core Web Vitals? Core … Read more
SEOs catch flak for ruining the web, but they play a crucial role in the search ecosystem, and actually make the internet better for everyone. Let’s get the criticism out of the way. There are bad actors in SEO, people who seek to extract money from the internet regardless of the cost to others. There … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. A fast website provides a more pleasant experience for users and can lead to higher conversion rates. But Google also takes website speed into account as part of the Core Web Vitals and uses it as a ranking factor. … Read more
Ever wondered how to drive more sales on the web? Remarketing ads are an incredibly effective tool for businesses that want to optimise their digital marketing strategy and increase conversions. With remarketing, you can target potential customers who have already interacted with your products or services and engage them with targeted ads – so they … Read more
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