During the ongoing DOJ antitrust trial against Google, the company reiterated it sometimes shows lower-ranked ads ahead of top-ranked ads. This practice is known as out-of-order ad promotion. This little nuance to how the ad auction works can be confusing, so in this article, I’ll explain how out-of-order promotion works and why Google does it. … Read more
Inbound marketing is a marketing strategy that aims to pull customers in with relevant and useful content. Coined by HubSpot’s founders Brian Halligan and Dharmesh Shah, the goal of inbound marketing is creating content to: Attract potential customers. Engage and teach how your product or service can solve their problem. Delight by going above and … Read more
Getting people on your website via social media posts and content that appears in search results can take months. But you can acquire paid traffic in a matter of days. In this post, we’ll discuss how paid traffic works and how it compares to organic traffic. And offer some tips to ensure your paid campaigns … Read more
Link building services are often seen as a way to improve website authority and boost organic traffic. In this article, we’ll explore effective link building services and methods. And some you should avoid. But let’s start with the basics. What Are Link Building Services? Link building services are used by sites to acquire backlinks in … Read more
Bing Chat now works in Chrome, Google’s web browser. Microsoft initially launched Bing Chat to work only on its own browser, Edge. Then Microsoft began testing Bing Chat support on other browsers, such as Chrome and Safari, but it was not fully available to all users. Chrome support for Bing Chat. Mikhail Parakhin, the CEO … Read more
In this guide, I’m going to show you how to get 4,000 watch hours on YouTube. I have 258,000 watch hours on my channel: And if I was able to do it with my cringe-worthy videos, then you can too. So the first question is: How Long Does It Take to Get 4,000 Watch Hours … Read more
Go to Ahrefs Site Explorer, enter your domain, click the … Keep Learning > The post Stupidly Easy SEO Tactic (That Works 99% of The Time) appeared first on Gotch SEO Academy. Source link
This morning Bing Chat started to work across non-Edge browsers. That means, if you are logged into Bing, you can use Bing Chat on Chrome and Firefox and likely other browsers. We knew this was coming soon and it seems to have started to roll out Friday morning at around 5am ET. Try it in … Read more
What Is the Skyscraper Technique? The skyscraper technique is an SEO link building tactic that involves finding competitive content other sites link to, creating something better, then encouraging sites to link to you instead. Website owners want to link to the best possible resources. By improving on popular content in your niche, you can “steal” … Read more
Knowing how a marketing funnel works can help you diagnose problems and improve your marketing strategy. In this guide, I’ll show you everything you need to know about marketing funnels. Let’s get started. What is a marketing funnel? A marketing funnel illustrates the buyer’s journey. It shows how people go from first learning about your … Read more
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