Updated: July 5, 2023. Learn what Interaction to Next Paint (INP) is, why it’s important, how to measure it, and how to optimize Web performance matters and Interaction to Next Paint (INP) – a new metric that will soon become one of Google’s Core Web Vitals – is an important part of that picture. Interaction … Read more
Google had updated the Shopping ads Policy Center and free listings Policy Center to “better explain” the policies and how Google enforces those policies, the company posted. Google also posted a clarification of the YouTube Shopping ads requirements and Discovery product ads format requirements to ensure retailers can better understand why their ads may not … Read more
February 19, 2020 | Posted by Shay Harel TF*IDF for SEO… depending on who you talk to it’s either the most over-hyped thing in Search since the last over-hyped thing in Search or it’s a great way to boost your SEO efforts. What I’d like to do here is take a look at … Read more
Here is a photo I found of a father reading the Daddy Works at Google Book to his kid. I then Googled it and found it is a real book Google sells in their store, there is a Mommy Works at Google book as well I spotted this on Instagram. This post is part of … Read more
What Is Content Syndication? Content syndication is a marketing strategy that involves republishing your content on other sites or platforms. It helps you reach a bigger audience. In some cases, third-party sites might syndicate your content in its entirety. Or they might publish an excerpt or edited-down version. The publisher should always credit the original … Read more
Whether you run a small business or a big one, a good marketing strategy is never cheap. You have to put money into putting your brand out there, making its name known, and convincing people to buy what you’re selling. The real-world problem is not a lot of people can afford it. This problem becomes … Read more
Tech SEO fans and anyone passionate about the SEO industry, this episode is for you! My guest for this episode is Jori Ford! Jori Ford is currently Chief Marketing Officer at FoodBoss, which is a food delivery search comparison engine. Prior to that, she was Sr. Director of SEO and Content at G2 among many … Read more
As we look toward the new year, many businesses have assessed what their marketing plans will be for the upcoming year and assigned budgets. How much will we invest in email marketing? What about paid search? SEO? Web design? Conversion Rate Optimization? Many of these decisions may be made based on well-intentioned beliefs about what … Read more
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