A writer is a writer, right? Well, not exactly. Just like a journalist differs from a novelist, and a screenwriter isn’t quite the same as a poet, different types of writing serve very different purposes. In marketing, two of the most common—and often misunderstood—forms of writing are copywriting vs content writing. Have you ever wondered … Read more
Content is king in today’s digital world, not just any form of content but quality content that resonates with the target audience. This is why content writers and content marketers make use of content analytics tools to measure how content is performing. With content performance analytics, content writers can create better content for their audience … Read more
SEO writing tools help you follow SEO best practices so the content appeals to readers and search engines alike. It sounds simple, but it can quickly become complicated when you’re trying to choose the best tool. To help, we’ve made a list of top SEO writing tools to consider for your tech stack. These tools … Read more
![The 10 Best AI Writing Tools to Try in 2024 [Tested Manually]](https://static.semrush.com/blog/uploads/media/00/1c/001c4dbe31efe2d45c749d562f6b6104/aac7abf889c5a6ac5e488749172a4882/the-10-best-ai-writing-tools-to-try-in-2024-sm.png "The 10 Best AI Writing Tools to Try in 2024 [Tested Manually]")
Looking for the best AI writing tool for your specific needs? We’ve got you covered. We selected and manually tested dozens of AI content tools to put together this 2024 guide. It covers all types of AI software, from SEO and copywriting to blogging, content automation, and creative writing. To put together this list of … Read more
High-quality content is the lifeblood of online success. But who are we truly writing for? Is it the search engines, with their ever-evolving algorithms, or the human readers who will ultimately consume our work? The answer, thankfully, isn’t an either/or proposition. It’s a matter of finding the sweet spot between writing for people (who crave … Read more
With audiences scrolling through content so quickly (on both search engines and social), an engaging headline is the first – and sometimes only – chance you have to capture their attention and get them to your webpage. I’ll admit it: When it comes to consuming online content, I’m typically just scrolling and skimming rather than … Read more
Google has for a long time used AI to write some knowledge panels. But now Google is labeling some of these AI written knowledge panels with “Al overviews are experimental” as a disclaimer. This may show up for both SGE and non-SGE results, I believe. Johannes Beus at Sistrix posted about this, sharing this screenshot: … Read more
Reading Time: 7 minutes According to Ahrefs, about 73% of readers skim web content, and only 27% read it fully. You’ll need to master web content writing if you not only want to increase the time a user spends on your website, but also want to see them take impactful actions on your website that … Read more
Want to rank highly in 2024 and beyond? Then, you must create what Google calls “helpful, reliable, people-first content.” In this article, I will outline a process that shows you exactly how to do that and provide a simple template you can fill out to take your content to the next level. Spambusters At the … Read more
What Is Content Writing Outsourcing? Content writing outsourcing is when you hire a third party—like a content marketing agency or freelance writer—to write content for you. For example, say your goal is to publish 30 B2B articles per month on your small business blog. You might outsource the writing to save your team time. So … Read more
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