Get the week’s best marketing content **** The Box used Ahrefs to execute multiple SEO initiatives for their website, including a site-wide content refresh initiative in 2023. Their most prominent achievement is a 600% increase in keywords ranking on the first page of Google in just 4 months. In addition, they also achieved a 211% … Read more
Alphabet’s overall revenue increased by 15% to $80 billion, much higher than last year’s 3% year-on-year increase. By the numbers. Google Search revenue increased by 14% to $46 billion YoY in Q1 2024 compared to $40 billion in Q1 2023. This led to overall Google advertising revenue increasing by 13% to $61 billion YoY in … Read more
Google search advertising spend in the U.S. rose by 17% year-on-year in the first quarter of 2024. Click growth continued to slow, hitting 4% YoY (compared to 8% in Q4 2023). Cost-per-click continues to increase – up 13% YoY (compared to a 9% year-on-year increase in Q4 2023). CPC increase. This was most affected overall … Read more
An accredited K-12 distance learning school relies on organic search performance to attract new students. Here’s how they improved traffic and rankings with seoClarity. SEO Challenge: Poor Traffic and Rankings for Top Landing Pages The school’s SEO team recognized that the pages for some of their target terms, specifically for “upper school” and “lower school” … Read more
Mary Kate Mack Mary Kate is the SEO Content Manager for seoClarity. Her favorite part of the platform is Content Fusion. “As someone who lives and breathes content creation, Content Fusion is the best resource for creating the best content and better search visibility. It’s powerful and continues to amaze me!” You can learn more … Read more
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