Are you a site owner or content creator who knows SEO?
Then, why not monetize that knowledge by promoting SEO products and services online?
The best SEO affiliate programs out there will pay you generous commissions for every sale and sign-up you’re able to generate, which can translate into a highly profitable side hustle.
As far as affiliate programs go, search engine optimization is one of the best products to promote due to how in-demand it is across all industries.
For instance, when polled, 69% of companies say they actively invest time and money into SEO, and that number continues to grow every year (it’s already grown from 27% in 2021).
That means SEO products are easy to sell to many companies since virtually every business needs a strong online presence.
Even if you aren’t a search engine expert, the best SEO affiliate programs will provide you with high-quality promotional materials that outline the nitty-gritty details. All you have to do is share your affiliate link with your following online, and you can start earning commissions promoting SEO.
Yet, there are hundreds of SEO affiliate programs out there, which is why we’ve put together this list containing the cream of the crop – so stay tuned.
What’s an SEO Affiliate Program?
An affiliate program is when a business uses third-party affiliates (which can usually be anyone willing to sign up, but some programs have requirements) to promote its products and services.
All types of businesses make use of affiliate programs due to how effective they are at generating sales and building brand awareness.
For example, the largest and most popular affiliate program is Amazon Associates, where ‘associates’ can promote Amazon products through their official links. It’s also one of the earliest programs, as it began way back in 1996.
An SEO affiliate program is where affiliates (typically marketers and content creators) promote a company’s SEO products and services through various channels online.
An affiliate could plug SEO services through:
- Videos
- Social media posts
- Blogs
- Website content (infographics, landing pages, etc.)
Affiliates receive special links that they use to claim credit for their sales/sign-ups.
Whenever a user clicks on their link and makes a purchase (or completes another desired action), the affiliate receives credit and usually earns a commission, although compensation methods vary.
While most affiliates are compensated via a commission percentage (i.e., 10% of the total sale), some programs use fixed bonuses (i.e., $200 for every sale), while others pay their affiliates in free products, services, and discounts.
The cookie window also matters for affiliate programs, as they determine how long you’ll have to claim credit for a sale made through your link.
For instance, if you’re working with an affiliate program that has a 30-day cookie window, and a prospect clicked on your link but waited 31 days to seal the deal – you won’t receive credit for the sale.
That’s why it’s in your best interest to look for SEO affiliate programs that have high commission percentages and lengthy cookie windows.
The Best SEO Affiliate Programs for 2024
Not all SEO affiliate programs are created equal.
For every program that has high earning potential, there are a dozen others that are a waste of your time.
We’ve taken the time to separate the wheat from the chaff so that you don’t have to, so here’s a look at the top SEO affiliate programs.
Authority Builders
One of the most trusted names in link-building, Authority Builders provides a combination of outreach, digital PR, and content creation services for its clients.
They’ve helped thousands of clients clean up their link profiles and reach the top of their industry’s SERPs since 2016, and they’re continuing to gain momentum with their official affiliate program.
Influencers, content creators, and knowledgeable SEOs are free to promote Authority Builder’s service offerings to individuals, site owners, and other marketing agencies. In fact, they have a special type of affiliate link intended for agency applications.
Why would digital marketing agencies need Authority Builders products?
To expand their current service offerings to their clients without hiring anyone in-house!
Authority Builders offer white-label link-building services, meaning other agencies can resell their products under their own brand – all while their clients are none the wiser.
Commission rate
You’ll receive a 10% commission for ALL purchases made by new clients during their first 90 days after signing up.
Cookie duration
Authority Builders features an impressive 90-day cookie window, granting your new sign-ups plenty of time to make purchases after they sign up.
Mangools
The team at Mangools is known for the suite of SEO tools that they offer, including KWFinder, the flagship tool that launched the business back in 2014.
They offer an SEO affiliate program that’s available to anyone willing to promote their products. It’s free to sign-up, and there’s even a free trial so prospects can get used to the way Mangools’ tools work.
SEOs from around the web flock to Mangools to take advantage of their tools for keyword research, rank tracking, and analyzing crucial search metrics.
One of the biggest perks of Mangools’ SEO affiliate program is how easy it is to get started.
There’s no approval process, so you’ll be good to go once you sign up for a free Mangools account. You’ll have immediate access to the affiliate section, and you’ll have access to branded promotional materials to aid your promotional efforts.
Commission rate
Mangools offers a 35% commission for sales generated through your affiliate link.
However, there’s a $150 minimum you must meet before you can cash out through PayPal.
Cookie duration
Mangools cookie window is a bit short, as you’ll only have 30 days to receive credit for sales made through your link.
Hunter.io
If you’ve ever conducted a cold outreach email campaign, you’re likely already familiar with Hunter.io.
It’s a comprehensive email outreach platform that lets users identify potential clients, hunt down their email addresses, and launch cold outreach campaigns.
Email marketing is still wildly popular (and effective), as evidenced by Hunter.io’s massive and ever-expanding user base. There are currently over 4 million active users on Hunter.io, and their affiliate program helps them continue to grow.
Speaking of their affiliate program, it offers recurring revenue share for up to 12 months after a client signs up for Hunter.io. While the commission rate is a bit small, the revenue share helps make up for it.
Unlike Mangools, there is an approval process involved, so you’ll have to make a case for how and why you intend to promote Hunter.io.
Once accepted, you’ll receive an official affiliate link to include in your promotional content.
Commission rate
Hunter.io offers a 30% revenue share for up to 12 months for all new sign-ups. The only downside is there’s a 45-day delay between the time you land a sale and when you receive payment (made via PayPal).
Why is that?
It’s to account for any possible refunds that take place after the initial sign-up, which is a bit cumbersome for affiliates eager to capitalize on the sales they generate.
Cookie duration
You’ll enjoy a slightly better cookie window than Mangools with Hunter.io, as you’ll have 45 days instead of 30. However, the 45-day window is inevitable, as even if you land a sale, you’ll still have to wait 45 days to receive payment.
The HOTH
We’ve provided expert SEO services to over 200,000+ businesses since getting started in 2010, and we’ve been featured on major websites like PCMag and HubSpot.
Our SEO products, services, and suite of free tools have over 4,500 5-star reviews, and we boast one of the largest link networks online.
In other words, promoting our business through The HOTH affiliate program couldn’t be easier.
All you have to do is introduce your network to our digital marketing services, and our top-tier offerings and promotional materials will handle the heavy lifting.
We invite influencers, content creators, affiliate marketers, and other marketing agencies to promote our products across their various channels, and our program offers some serious benefits.
Signing up is quick and easy, and you’ll have access to a whole host of branded HOTH promotional materials to help you market our services.
Commission rate
We offer higher commission rates than other programs, as you’ll earn a 50% commission for every sale made through your link. Once you reach the $10 minimum, you’re free to withdraw your earnings at any time. Also, there’s no cap on how much you can earn each month.
Cookie duration
It’s important to us that our affiliates receive credit for every sale that goes through their link, which is why we feature an unprecedented 120-day cookie window. This means even if a prospect waits over three months to make a purchase, you’ll still receive a 50% commission.
Start Earning Extra Income with an SEO Affiliate Program
The best SEO affiliate programs will provide a reliable way to earn extra money online, which is the type of side hustle everyone dreams about.
After all, who doesn’t want to earn commissions while they sleep?
With our affiliate program, the hard part is done as soon as you introduce our SEO products and services to your network, so don’t wait to sign up now.
