In today’s experience economy, customers expect personalized and relevant experiences at every touchpoint. But maintaining that level of personalization at scale is becoming even more challenging with third-party cookies going away.
Join our expert panel to learn how Salesforce allows marketers to unify customer data into a single view – helping you drive true omni-channel personalization without relying on third-party tracking. You’ll see how AI and real-time data activation can help you:
- Establish a comprehensive, single view of the customer by using Data Cloud
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- Use AI-driven insights to continually optimize and enhance customer experiences
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Source link : Searchengineland.com
